Fighting Global warming

Why is it important?

Global warming is the greatest threat Man has ever encountered. Climate change is a direct consequence of our daily emissions of greenhouse gases (GHGs). These GHGs, like CO2 which is produced by all types of combustion, accumulate at a staggering pace in the atmosphere, which in turn contributes in trapping the sun’s heat. Thus, this natural phenomenon is accelerated and the negative consequences are already being seen.

It is not a question of saving the planet but of saving the human species, which is as endangered as a plant or animal species. Our society is beginning to understand the pressing need to act but, ironically, this hasn’t yet translated into concrete actions.

For further information and details about what ATTITUDE® does and what we can all do, we would like to invite you to read the following section.